Additional operational corporate social investment projects during the year included:

East Coast Radio

East Coast Radio runs two CSI campaigns annually, Winter Warmth and Toy Story. Winter Warmth collects blankets and cash to buy blankets while Toy Story collects new toys and cash to buy food parcels. A food parcel costs

R350 and feeds a family of four to six people for approximately five weeks.

Toy Story 2010 delivered 45 000 new toys and 3 271 food parcels valued at R1,1 million. The toys and food parcels were delivered to child headed/caregiver households, crèches, orphanages and to children in the paediatric wards at 56 government hospitals in KwaZulu-Natal.

Winter Warmth 2011 kept 41 000 people warm in KwaZulu-Natal this winter. The blankets were delivered to old age homes, crèches and orphanages with a huge focus on the outer lying areas where it is most cold.

Winter Warmth 2011 raised R2,6 million, Toy Story 2010 raised R 2,2 million.

Jacaranda FM

Jacaranda FM ran several large-scale CSI initiatives in the year including the annual Sisters with Blisters

(R387 000) walk against women and child abuse, Winter Warmer (R3,2 million) blanket collection in partnership with several charity beneficiaries and the Good Morning Angels Golf Day which raised R1,2 million to support ad hoc cases, including children, families, schools. The Rhino project (R1,0 million) was started in response to the increase in rhino poaching and was recognised at both national and regional government level with widespread media coverage. The Jacaranda Community Trust is in the final stages of being set up.

Kaya FM

CSI projects during the year included Back to School visits, assistance to homes for the aged and working with

Gift of the Givers as well as support for causes in Somalia and Libya.

The station was one of only two recipients of the Mandela Foundation and Vodacom Foundation awards for its effort on Mandela Day in 2009. On Mandela Day in 2010, Kaya FM committed to airing free messages for the Mandela Foundation for the next 67 years.

Gloo

The business unit is involved in a number of industry initiatives to develop the digital designers of the future. For example, it was involved in educational presentations at seven colleges nationwide.

UBS

The focus is on community TV with financial investments of close to R30 million as well as providing several production infrastructure projects. UBS is in discussion with various other community TV stakeholders to secure their commitment to these projects.

Acceleration Media

The Christine Revell Children's Home is supported with annual cash donations as well as voluntary time to provide assistance.